A flavor and fermentation-driven liquor brand that is creating a new category of spirits, using a proprietary manufacturing and distillation process

INDUSTRY

FOUNDERS

Founders                Lars Williams

                 Mark Emil Hermansen

                       

Spirits

WHY MUSE IS EXCITED

Empirical is created by a team with deep domain expertise, who are reimagining the “spirit” category. Rather than being “just another” alcohol brand - Empirical has a clear competitive advantage via its proprietary manufacturing process, and is unlocking a new tool for bartenders and cocktail enthusiasts, to use and explore.

Copenhagen, Denmark

HQ

NEWS

Jan 2020

MAY 2020

 

SPIRITS BUSINESS

HYPEBEAST

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