CEO Pierina Merino
Brand marketing / Social commerce
WHY MUSE IS EXCITED
With the mall culture dying and traditional retail struggling to stay afloat, the way younger generations interact with retail spaces has changed; FlickPlay is taking advantage of this shift. With a fun gamified twist, FlickPlay enables brands to release limited edition products, exclusive access and samples to the biggest generation of experience seekers. The platform gives brands the opportunity to increase engagement and foot traffic, while allowing consumers to create unique social content. FlickPlay has the gamified / social interaction of Pokemon Go, with the content creation angle of The Ice-cream Museum.